Autodata Solutions is a software development company focusing on building software tools and resources that enable and empower the automotive industry. As a technology provider of automotive merchandising and sales solutions, they have set the industry standard when it comes to creating and managing engaging digital experiences for businesses. In 2018, AutoData reached out to TANGO to help re-brand their company. It started with a comprehensive discover by conducting quantitative and qualitative research to help them reposition and discover their brand voice. The exercise turned into a complex rebrand and rewrite of their mission, vision and core values along with new corporate identity and a complete overhaul of their site.
Client: Autodata Solutions
Services: BRANDING, MARKETING, GRAPHIC DESIGN, WEB Design