PrimeVine Produce

When PrimeVine Produce approached TANGO, the company was called Smarty Brand and knew it needed to change its name and brand identity to better align with its position in the industry. The new name, “PrimeVine Produce,” reflects the founders’ vision and represents the high quality and taste that the company is known for. TANGO created a new brand identity and website that effectively conveys PrimeVine Produce’s brand message with the same level of quality as the company’s products.